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Investors Are Reshaping the Post-COVID Rental Market — Here’s How They’re Doing It

Real estate investors bought 18% of all homes sold in the U.S. in 2021, nearly one out of every five homes. This marked a 12% increase in investment purchases year over year — the highest it’s been in over two decades — and twice as much as 2020. In total, single-family residences made up three-quarters …

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New HomeJab Study Reveals “Blue Vs. Red State” Agent Marketing Spend

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In a recent study, HomeJab found a significant difference in the amount of marketing dollars agents spent on listings before and after COVID. The study looked at more than 43,000 professional real estate photography assignments over the last five years. One of the biggest takeaways from HomeJab’s research was that agents in “blue states” (e.g., …

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Data Privacy, Ownership, and the Promise of Blockchain in Real Estate

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Do you get the sense that someone or something is always keeping track of where you go on the internet? A 2021 report by Freedom House found that surveillance technology, which is a euphemism for “spyware,” “has given governments more capacity than ever before to flout the rule of law and monitor private communications at …

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What Is Virtual Time-lapse and How Can It Help Your Property Attract Buyers?

When marketing a home for sale, it’s important to stand out from the competition. But how do you achieve this, exactly? Well, to start with, you might add some aerial photos in the listing that show off the home’s exterior and neighborhood. Next, you might include a 3D tour for buyers to “walk through” the …

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Want a Higher Sale Price for Your Home? Sellers, Don’t Forget These 3 Essentials

In today’s competitive real estate market, where many properties get multiple offers, sellers may overlook the little things that help to seal the deal. After all, why should they bother with the essentials, like cleaning the carpets or washing the windows, when market conditions are in their favor? Well, here’s why: sellers who go the …

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3 Simple Tips to Get the Best and Highest Offer On Your Home

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In real estate, the phrase “timing is everything” couldn’t be more accurate. But for many homeowners, the decision to sell comes down to more than timing. It also involves personal choices, tasks to undertake, and other factors that make it hard to see the world of possibilities outside. These homeowners are too busy thinking about …

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How to Sell Your Home Year-Round With the Best Real Estate Photography

Maintaining your home’s curb appeal in the wintertime can be a tough endeavor. The flowers aren’t yet in bloom, the trees are scraggly, and gray skies make your home look drab. This can be a sore sight for today’s buyer, who wants to be wowed by a home after locking in one of the lowest …

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Today’s 360 Real Estate Photography: 3 Reasons Why It’s Better

With the rise of 360 real estate photography, buyers now have a fuller picture of the homes they’d like to purchase. This is useful in a post-pandemic world, giving potential buyers the option of a 360 virtual tour rather than in-person open houses. Now that there are new and improved 360 virtual tours popping up …

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5 Keys For Finding the Best Real Estate Photographer Near You

Searching for a real estate photographer near you is no different than searching for any other local contractor. Unless a friend, relative, or family member handles all of your photography needs, you’ll almost certainly start by performing an online search to locate the best real estate photographer in your area. You might even type in …

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Virtual Staging FAQs: How This New Trend Can Help Grow Your Real Estate Business

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Real Estate Virtual Staging FAQs Now more than ever, real estate agents are staging their listings virtually over staging them traditionally with furniture. In our recent survey, we found that agents shared this preference by a margin of 31 percent to 29 percent. But the survey also found that 40 percent of agents chose not …

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A Look at Some of the Most Stunning Examples of Stainless Steel Architecture

For those who have visited Manhattan, the Chrysler Building stands out as one of those emblems of the city’s diverse and progressive architecture. The building, however, has a more technical claim to fame. Built in 1930, the Chrysler Building was the first to substantially use stainless steel in its architectural design. The art deco stainless …

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How To Use Real Estate Drone Photography For All Types of Properties

Your home is so much more than just a single building surrounded by a fence. It’s part of a larger tapestry woven by elements in your neighborhood. These include the sidewalk cafes across the street from your rowhome in the city or the manicured park steps away from your single-family house in the suburbs. In …

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