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Joe Jesuele

Navigating Privacy Laws and Respecting Boundaries in Real Estate Photography

Photographer Resources / February 27, 2024
privacy laws in real estate photography

Real estate photography is more than just capturing beautiful images of properties. It also involves legal considerations and a deep sense of respect for the personal spaces that photographers are entering. Below are essential guidelines that cover both legal privacy concerns and respectful practices. Understanding Privacy Laws 1. Get Written Consent: Always secure written consent …

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The Secret Ingredient: Humanizing Your Real Estate Brand with Authentic Videos

Digital Marketing, Real Estate Tips / February 27, 2024
business woman in real estate

In the highly competitive world of real estate, differentiating your brand from others is crucial. The secret to standing out could lie in something as simple, yet powerful, as authenticity. By humanizing your brand through authentic real estate videos, you can foster a connection with potential clients that goes beyond business. Here’s how to do …

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Capturing the Appeal of Rental Properties: A Photographer’s Guide

Commercial Properties, Photographer Resources / February 27, 2024

As real estate photographers, we’re tasked with a critical job – to showcase properties in the best light and inspire potential occupants. While a lot of the methods we employ are similar for rental and for-sale properties, there are subtle nuances that make photographing rental properties a unique challenge. In this article, we’ll explore some …

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How to Handle Difficult Shooting Conditions in Real Estate Photography

Photographer Resources / February 27, 2024
drone photo of pool - real estate photography

Real estate photography is an essential component in marketing and selling properties. It captures the essence of a home, enticing potential buyers to envision themselves living in it. However, not all shooting conditions are ideal, and real estate photographers often encounter challenging situations that can make their job more difficult. In this article, we will …

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The Pillars of Excellence: What the Best Real Estate Photography Companies Offer

Photography Basics / February 27, 2024
The best real estate photography company

In the ultra-competitive world of real estate, showcasing properties with stunning visuals is key to catching the eyes of potential buyers. But what sets the best real estate photography companies apart? Let’s take a look at the three pillars of excellence that define their service offerings. National Reach and Local Expertise To kick things off, …

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7 Common Mistakes to Avoid When Taking Real Estate Photos

Photographer Resources / February 27, 2024
real estate photo example

Even as a professional real estate photographer, you are bound to make some mistakes. But that’s okay because those mistakes serve as valuable lessons regarding the ins and outs of shooting real estate photos. Still, it doesn’t hurt to continuously learn and hone your skills so you can keep expanding your clientele and strengthening your …

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8 Top Marketing Trends for Real Estate Agents in 2023

Digital Marketing / February 27, 2024
digital marketing for realtors

The landscape of real estate marketing has seen a tremendous shift in recent years. As we move further into 2023, the industry is getting savvier, embracing new technologies and strategies to stay competitive. Here are some of the top marketing trends for real estate agents in 2023. 1. Specialize and Localize To create a stronghold …

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The Role of Social Media in Real Estate Photography

Digital Marketing / February 27, 2024
real estate photo social media Instagram Facebook

In the world of real estate, marketing is everything, and there’s no denying that social media has emerged as a vital tool for showcasing properties. Instagram, Facebook, Pinterest, and even TikTok are proving invaluable platforms for real estate photography and videography. Platforms for Real Estate Photography and Videography Facebook and Instagram are the giants in …

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The Most Common Complaint in Real Estate Photography: Missing Photos

Photographer Resources, Photography Basics / February 27, 2024
real estate photography tips

As a real estate agent, you’re keenly aware that your property photographs can make or break a listing. They are usually the first impression potential buyers have of a property, and nothing is more frustrating than realizing a critical shot was missed. Unfortunately, this issue of missing photos is a common complaint in the industry. …

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Why 3D Virtual Tours Haven’t Transformed Real Estate Listings

Market Insights & Trends / February 27, 2024
bedroom 3D tour or video

Virtual tours strutted into the real estate scene promising a revolution, painting a future where buyers, clad in their sleek VR headsets, would effortlessly search the metaverse of properties. Yet, here we stand, with that audacious vision far from reality. The anticipated ubiquity of 3D virtual tours hasn’t come to fruition, not by a long …

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Mastering the Art of Aerial Photography: Tips for Spectacular Real Estate Shots

Drone Photography / February 27, 2024
aerial photography for real estate

Every home possesses a unique story, which unfurls not just from within its walls but from its place in the larger fabric of the community. With the advent of drone technology, real estate agents can now tell this narrative in a more compelling way than ever before. Aerial photography offers a unique vantage point, laying …

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Ethical Guidelines for Real Estate Photography Editing: Enhancing Images without Misleading Buyers

Photography Basics / February 27, 2024
HDR edit, fire in fireplace real estate photo

In today’s digital era, the role of real estate photography editing has become significantly important. It has the potential to make a property look appealing, catching the eye of potential buyers. Yet, it’s also a subject of great responsibility as it can be used to enhance images without misleading the viewer. The art of real …

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