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Real Estate Tips

Why a Spotless Home Sells: The Importance of Cleaning Before an Open House

Cleaning Before an Open House

The moments leading up to an open house are like the final minutes before the curtain rises on opening night. Every detail matters—the lighting, the staging, the atmosphere the moment someone walks through the door. This is your listing’s big debut, and unlike in professional photos, there’s nowhere to hide. Buyers will experience the home …

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How to Keep Short-Term Rentals Profitable in 2025

short-term rentals

Airbnb reshaped the travel industry, offering guests a more personal alternative to standard hotels. Homeowners benefited from the extra income, travelers enjoyed one-of-a-kind experiences, and cities saw a boost in tourism. But as short-term rentals grew in popularity, their impact became more complex. On one hand, they’ve pumped money into local economies, giving homeowners new …

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How to Build Long-Term Relationships with Clients (and Get More Referrals)

long-term relationships

Did you know more than 40% of home buyers choose a real estate agent based on a recommendation? It may be a common saying, but your reputation truly matters more than anything. Building strong, long-term relationships with clients doesn’t just lead to repeat business; it turns happy homeowners into your biggest advocates.  In this guide, …

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Maximizing Land Value: Marketing Strategies That Work

maximizing land value

At first glance, selling a piece of land might seem straightforward—without a house or amenities, the land speaks for itself. But beyond just listing the acreage, showcasing a property’s full potential can help lead to a quicker closing. Whether it’s a future home site, a commercial investment, or a retreat in nature, highlighting the property’s …

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Is Your Listing Getting Overlooked? Here’s 3 Ways to Attract More Buyers

ways to attract more buyers

Not every listing grabs buyers’ attention right away, but with the right approach, you can change that. Some homes need a little extra polish to make a lasting first impression—but the good news is, even small tweaks can lead to a faster sale and a better price. The key is to highlight the home’s best …

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From Blueprints to Reality: Showcasing Your Development Properties with Photography

development properties

When it comes to real estate development, your vision starts with blueprints, but the ultimate goal is to bring that vision to life—both physically and in the eyes of potential buyers, investors, and stakeholders. One of the most powerful ways to bridge that gap is through professional real estate photography. High-quality images not only document …

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How to Prepare for a Home Appraisal: A Real Estate Agent’s Guide to Maximizing Value

As a real estate agent, you know that a home appraisal is a critical part of the selling, refinancing, or loan process. The appraiser’s valuation will influence the listing price and negotiations, but while the housing market may be out of your control, you can certainly help your clients ensure their property makes a stellar …

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Self-Storage and Moving Services Market to Grow 58.12 Billion by 2029

self-storage and moving services

If you’ve noticed self-storage facilities popping up everywhere, there’s good reason. According to Technavio, the global self-storage and moving services market is expected to grow by 58.12 billion from 2025 to 2029, with a compound annual growth rate (CAGR) of nearly 9.3% during this period.  Analysts point to surging global real estate investments and a …

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The Top Home Design Trends to Embrace (and Skip) in 2025

home design trends

As a real estate agent, staying ahead of home design trends isn’t just a perk—it’s part of the job. Whether you’re advising clients on staging a property for sale or helping them imagine their dream vacation rental, design insights can make all the difference in leading clients in the right direction. Lately, the buzz is …

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Top Resolutions for Homeowners in 2025

As 2025 draws near, it’s the perfect time to set new goals—not just for yourself but for your home too. Whether you’re dreaming of a more organized space, energy-saving upgrades, or finally tackling that overdue renovation project, setting resolutions for your home can make the year ahead more efficient and enjoyable.  This is especially true …

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Who Qualifies as First-Time Homebuyers? The Answer Might Surprise You

first-time homebuyers

The real estate market is always evolving, and so is the profile of first-time homebuyers. They’re not just fresh-faced twenty-somethings buying their first property. Today’s first-time buyers represent a broader and more diverse group than ever before, and as an agent, understanding their unique challenges and opportunities is key to providing exceptional service. Changing Demographics …

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How Real Estate Photography Can Boost Your Airbnb Bookings This Holiday Season

holiday season

Every holiday season, thousands of travelers begin searching for that Nancy Meyers movie-worthy vacation rental where they can sip hot cocoa, wrap presents, and maybe even have their own meet-cute moment under the mistletoe. But here’s the struggle many agents face: How do you transform your listing from “just another rental” into “THE holiday destination”? …

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House Market Shift: What Rising Inventory Means for Your Clients

rising inventory

After two years of soaring prices and tight inventory, the housing market is finally loosening its grip, giving buyers a long-awaited sigh of relief. The latest data shows that inventory levels have hit their highest point since 2019, offering a much-needed change of pace for those who’ve been sidelined by the intense competition. According to …

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