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Month: February 2024

Your Gateway to Premier Real Estate Photography in Portland, OR

real estate photography in Portland, OR

In the bustling heart of the Pacific Northwest, Portland’s real estate market thrives on a blend of its vibrant urban life and lush, green surroundings. Capturing this unique essence is where real estate photography in Portland truly shines. High-quality, professional photographs not only elevate property listings but also encapsulate the spirit of Portland homes, making …

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Unlocking the Secret to Viral Real Estate Videos

In real estate video marketing, engaging your audience is key. Our recent experience has shed light on a powerful formula for success: incorporating people into short, well-crafted videos. One of our top-performing videos over the past few months exemplifies this approach, featuring a real estate agent who, without speaking, guides viewers through a property. The …

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The Rising Demand for Senior Living Facilities and the Crucial Role of Media Services

In recent years, the demand for senior living marketing has seen a significant upsurge, driven by an aging population seeking comfortable, supportive, and community-oriented living arrangements. This trend is not just a reflection of demographic shifts but also a change in societal attitudes towards aging and eldercare. As the landscape of senior living evolves, so …

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Serious About Selling Luxury Real Estate? Make Drone and Aerial Photography Part of Your Strategy

luxury real estate

Luxury real estate agents require not only a thorough understanding of the market but also a mastery of techniques to effectively sell high-end properties. Beyond your network and ability to navigate the intricacies of the market, dealing with luxury buyers entails meeting greater expectations and demands for sophistication and exclusivity. Agents must possess the skills …

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3 Uncommon Sources for Off-Market Deals and Upcoming Listings

front exterior photo real estate

Staying ahead of the competition and finding off-market properties before they are listed can make all the difference. While networking and building relationships remain key, there are three often overlooked groups that can provide unique insights into off-market deals and soon-to-be-listed properties. For investors and real estate agents keen on finding these opportunities, here’s who …

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Winter Photography Tips for Beginners

winter photography

Real estate photographers face numerous challenges year-round, with weather being among the most unpredictable. In winter, these challenges often intensify as photographers contend with harsher conditions, shorter daylight hours, and the unique demands of capturing properties amidst snow and ice.  Despite these obstacles, winter presents an opportunity for photographers to showcase their skills and capture …

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5 Common Mistakes Agents Make With Real Estate Photography

5 common mistakes agents make

Photography sets the initial tone for your listing, serving as the prospective buyer’s first impression. It’s paramount to nail this part of the process. However, despite its significance, many agents unknowingly make common mistakes that diminish their property’s appeal.  In this guide, we’ll delve into five of the most common mistakes agents make with real …

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How to Elevate the Exterior Appeal of Older Properties

older properties

As a real estate photographer, you’re often tasked with the challenge of turning a dull exterior into a captivating online listing. How do you tackle this challenge and bring out the best in a home, even when its curb appeal isn’t exactly flocking buyers to the front door? Follow the insights in this article, and …

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