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Joe Jesuele

The Digital Factory Floor: Why American Manufacturers Need Video Marketing Now More Than Ever

Manufacturing Marketing Strategies

Today, American companies are presented with a unique challenge: How do we effectively communicate the value of our products, tools, and services to a global audience? It’s a pertinent question, especially when jobs, economies, and the future of American manufacturing are at stake. Let’s dive into a case study of how online video marketing, powered …

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Visualize the Full Potential of Any Property with a 3D Virtual Renovation

3D Virtual Renovation

HomeJab is thrilled to unveil our groundbreaking service—3D Virtual Renovation, a game-changing solution designed to invigorate the property visualization process. What is 3D Virtual Renovation? 3D Virtual Renovation by HomeJab is a bespoke and immersive 3D virtual tour of a home, allowing prospective buyers to visualize a property’s potential rather than its current state. With …

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The Best 360 Cameras for Real Estate Virtual Tours in 2023

Best 360 Cameras for Real Estate Virtual Tours

In real estate, presenting properties in immersive, interactive ways is the key to attracting potential buyers. This is where 360 cameras play a pivotal role, allowing photographers to create virtual tours that offer a panoramic view of every room, giving a true feel of the space without the need for physical presence. Understanding 360 Cameras …

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The Future of Drone Technology in Real Estate

real estate drone photography

The real estate industry has witnessed a revolutionary shift with the integration of drone technology, allowing for enhanced perspectives and a deeper understanding of properties. This article will delve into five pivotal advancements that are set to redefine the usage of drones for aerial real estate photography. Enhanced Imaging Technology and Data Collection Future drones …

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The Architectural Mosaic of Austin: A Real Estate Photography Perspective

Professional real estate photo of Austin, TX skyline in golden hour

Austin, the capital city of Texas, is a hub of architectural innovation, mixing the old with the new, showcasing a rich tapestry of styles and designs. The city’s eclectic architecture presents a fascinating subject for real estate photography, reflecting Austin’s vibrant cultural heritage and progressive future. In this article, we explore the diverse architectural landscapes …

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The Ideal Number of Photos for Your Real Estate Listing

twilight real estate photo of backyard in East Hampton, NY

Choosing the right number of photos for a real estate listing can be a bit of a Goldilocks dilemma. Too few photos may leave potential buyers unsatisfied, wanting more. Too many photos could overwhelm and deter interest. So, what’s the “just right” number of photos? At HomeJab, we’ve done some research and gathered data to …

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How to Capture Perfect Photos in Every Home

perfect real estate photo

As the demand for high-quality real estate photography continues to rise, understanding the nuances of the craft becomes increasingly important. In this article, we will delve into the skills and knowledge you need to excel in taking ground photos of a house. Use the Right Equipment The first key to successful real estate photography is …

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Top Real Estate Agent Profile Videos: Where Authenticity Meets Professionalism

best real estate agent profile videos

In the competitive landscape of real estate, the value of authentic and personable agents cannot be overstated. Gone are the days when a simple business card or a glossy brochure could do the trick. Today’s savvy clients crave a deeper connection with their agents. Enter the real estate profile video—a potent tool that offers more …

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The Best Cameras for Real Estate Photography in 2023

best cameras in 2023 for real estate photographers

When it comes to real estate photography, the camera you choose can make all the difference in how your property is presented to potential buyers. As technology has advanced, the options available to photographers have expanded, offering a range of features and capabilities that can help you capture stunning, high-quality images. In 2023, full-frame cameras …

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Enhancing Customer Engagement with Retail Property Videos

retail property videos

In an ever-changing digital landscape, retailers are perpetually seeking innovative strategies to engage consumers and enhance their brand. While traditional marketing methods have enduring merit, the advent of social media platforms like TikTok, Instagram, and Facebook has fundamentally shifted how customers discover and interact with retail spaces. Video marketing, a growing trend that has proven …

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Investor-Focused Real Estate Photography: Capturing Distressed Assets

real estate photography distressed properties

In the dynamic world of real estate investment, distressed properties offer a unique, albeit challenging, opportunity. These are properties in a state of disrepair, foreclosure, or otherwise complicated circumstances. Capturing the essence of these homes requires a particular approach in photography. Below are some best practices tailored specifically for shooting distressed properties. Communication is Key …

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The 8 Most Common Types of Edits in Real Estate Photography

Virtual dusk twilight real estate photo editing

When it comes to selling real estate, image is everything. High-quality real estate photographs can attract more buyers, leading to quicker sales and higher closing prices. However, even the best photographers might not capture a property in its best light due to weather, lighting, or other unforeseen circumstances. That’s where real estate photo editing comes …

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A Bright Future for Real Estate: Putting Agents and People First

front exterior real estate photo

In today’s world, dominated by tech giants like Zillow, Realtor.com, and Homes.com, it’s easy to lose sight of the essential human element in the real estate industry. At HomeJab, we’re reimagining the future of real estate—one where agents, not algorithms, lead the way. Technology as a Platform, Not a Participant The role of technology should …

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Is Zillow Getting Too Political? Questions Arise Over Mar-a-Lago Listing Debacle

real estate photo of Mar-a-Lago property

Last Friday, Zillow found itself in hot water after incorrectly listing former President Donald Trump’s Mar-a-Lago estate as “sold.” The listing, which has since been corrected to “off market,” had fueled a storm of media attention and led to questions about Zillow’s objectivity and reliability. In light of this controversy, it’s essential to consider the …

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