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Real Estate Tips

Curb Appeal That Sells: How Professional Landscaping Impacts Property Value

professional landscaping

Have a property listing that just won’t sell? Feeling like you’ve exhausted every sales tactic or invested heavily in the latest marketing strategies with no results? As a real estate agent, you understand that some properties come with a few roadblocks—whether it’s the location, layout, or an aging interior—that make closing a deal feel nearly …

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AI in Real Estate: Helping Agents Strengthen Client Relationships

AI in real estate

With the recent NAR settlement transforming the way real estate agents conduct business, a major conversation this week is centered around how AI is also driving these changes. Ryan Serhant, famed real estate broker and star of Owning Manhattan, recently shared his opinion on why AI should change the way agents compete for business, with …

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How Will the Fed Rate Cut Impact the Housing Market?

Fed Rate Cut

If you’ve been following the real estate market, the Federal Reserve’s announcement last week likely comes as a relief. On September 18, 2024, the Fed announced a 0.5% decrease in interest rates, a move that has significant implications for the housing market and homeowners across the country. Key Learnings: The Federal Reserve’s 0.5% interest rate …

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Staging Tips for Real Estate: How to Make Properties Look Their Best

staging tips for real estate

When potential buyers step into a property, they should quickly form a connection as they move from room to room. However, this can be challenging when clutter and personal items dominate the view, making it difficult for buyers to build an emotional attachment—and even harder for real estate agents to create that spark. That’s where …

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NAR Settlement Goes Into Effect: Here’s What You Need to Know

On Saturday, August 17th, 2024, the landmark settlement between the National Association of Realtors (NAR) and the Department of Justice (DOJ) took effect. This pivotal agreement introduces significant changes aimed at enhancing transparency and fairness in the home buying and selling process, addressing key concerns for both consumers and industry professionals alike. In our previous …

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Common Mistakes to Avoid When Leasing Restaurant Space

leasing restaurant space

As a real estate agent specializing in commercial real estate, you know that leasing restaurant space comes with its own unique set of challenges. Whether you’re working with first-time restaurateurs or seasoned culinary professionals, helping your clients navigate the complex world of restaurant leasing is crucial to their success – and yours.  In this comprehensive …

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Eco-Friendly Homes: How to Market Green Features to Environmentally Conscious Buyers

eco-friendly homes

As a real estate agent, you know that the market for eco-friendly homes is growing rapidly. More buyers are prioritizing sustainability and looking for properties that align with their green values. Effectively marketing these eco-friendly features can set you apart from the competition and attract environmentally conscious clients. Here are some strategies to help you …

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Utilizing Tech Innovations for Better Real Estate Decisions

Looking for the most effective approach to real estate transactions in 2024? Wondering how to leverage the latest tools to buy, sell, or invest more efficiently? Let technology be your guiding force. With cutting-edge tools ranging from machine-learning algorithms to immersive virtual reality tours, technology is transforming how real estate professionals, potential homeowners and investors …

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The Cost of Mediocre Listing Photos (And Why Investing in Quality Pays Off)

mediocre listing photos

As real estate agents, your listing photos are arguably the most important factor in getting potential buyers through the door. The second a buyer lays eyes on that online listing, their mind is already made up on whether they’re intrigued or ready to keep casually scrolling. That means, you only get one split-second chance to …

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Top Events for Real Estate Agents to Host with a Photographer

corporate event photography

As a real estate agent, hosting events is a powerful way to network, market your property listings, and build relationships with clients and industry professionals. However, simply organizing an event is not enough – you need to create a memorable experience that is remembered long after it’s finished. This is where partnering with a professional …

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Strategies for Overcoming Restaurant Real Estate Roadblocks

restaurant real estate

The restaurant industry has been serving up a hefty portion of surprises when it comes to real estate. The one-two punch of soaring inflation and the aftermath of the COVID-19 pandemic has crippled certain restaurant chains, allowing new dining concepts to capitalize on the leftover real estate. However, the challenges facing these new concepts extend …

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Navigating the Real Estate Landscape Post NAR Settlement

real estate landscape

The real estate landscape has been undergoing a seismic shift in the wake of the NAR settlement. This landmark event has cast a critical spotlight on long-standing practices, challenging traditional commission models and data-sharing protocols.  Agents find themselves at a crossroads, compelled to reevaluate their approaches and seek innovative solutions that align with the evolving …

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5 Proven Tips for Success in 2024’s Real Estate Market

Stepping into the real estate arena can sometimes feel like walking a tightrope, demanding a careful balance of foresight and flexibility. Our 2024 guide is your safety net, offering tangible marketing strategies to guide your business toward success while ensuring you’re adept at navigating the ongoing ups and downs of the market. What is the …

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