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Real Estate Tips

Highlighting the Vibrancy of City Vacation Rentals

While sunny, beachside destinations often steal the spotlight in vacation planning, the bustling vibrancy of city dwellings holds its own allure. From the iconic streets of New York City to the cultural richness of Chicago and the glamor of Los Angeles, urban getaways offer an array of experiences that captivate solo travelers, friends, and families …

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Leveraging Reels and Short-Form Videos to Drive Real Estate Sales

short-form videos

When it comes to ensuring your listing reaches the right buyer, engaging visuals are key. Statistics show that short-form videos, particularly those under 15 seconds in length, boast higher engagement rates compared to other forms of content.  This is hardly surprising given the average attention span of internet users, which continues to dwindle in an …

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Philadelphia vs New York City: An In-Depth Comparison

Philadelphia vs New York City

Philadelphia and New York City are iconic East Coast cities with unique charms and challenges. The ongoing debate of Philly vs. New York underscores the distinct cultural and lifestyle differences between the two. Whether it’s the cost of living or the rich urban life, the comparison continues to spark interest. Both cities offer unique experiences …

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Marketing Strategies for Selling Spec Homes

selling spec homes

Unlike custom homes, where the buyer is typically involved in the design and construction process from the start, spec homes are built based on the builder’s speculation about what will appeal to potential buyers in the market. These builds are often constructed in new developments or established neighborhoods where there is demand for new housing, …

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How Professional Photography Boosts Vacation Rentals

vacation rentals

Within the last decade, there has been a remarkable surge in the popularity of vacation rentals, providing travelers with a wider range of accommodation options. In the United States alone, the landscape is dotted with an astonishing 1.3 million vacation rentals, and that number continues to grow.  In 2022, nearly 60 million people opted for …

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3 Uncommon Sources for Off-Market Deals and Upcoming Listings

front exterior photo real estate

Staying ahead of the competition and finding off-market properties before they are listed can make all the difference. While networking and building relationships remain key, there are three often overlooked groups that can provide unique insights into off-market deals and soon-to-be-listed properties. For investors and real estate agents keen on finding these opportunities, here’s who …

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How to Elevate the Exterior Appeal of Older Properties

older properties

As a real estate photographer, you’re often tasked with the challenge of turning a dull exterior into a captivating online listing. How do you tackle this challenge and bring out the best in a home, even when its curb appeal isn’t exactly flocking buyers to the front door? Follow the insights in this article, and …

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Embracing the New Era of Remote Home Buying

The real estate landscape is undergoing a transformation. The National Association of REALTORS® (NAR) reports a significant shift in consumer behavior, with homebuyers moving further distances than ever before. This change, largely propelled by the rise of remote work, signals a new era in home buying and selling. It’s an era where the physical boundaries …

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The Ultimate Guide to MLS Photo Size Requirements

MLS Photo Size

Understanding the optimal MLS photo size requirements is crucial for real estate agents aiming to showcase properties effectively online and in print. HomeJab, as a provider of high-quality real estate photography, stands at the forefront of this domain, offering images in both online resolution (2048×1365) and print resolution (4000×2666). Online MLS Photo Size: Why Bigger …

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Top 3 Essential Home Selling Tips for 2023

Top 3 Home Selling Tips of 2023

The real estate landscape has seen dramatic changes over the past year. As we transition into the fall of 2023, many markets grapple with high interest rates and limited inventory, presenting unique challenges for potential sellers. If you’re considering listing your home soon, these top three tips will be indispensable. Ensure Your AVM (Automated Valuation …

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A Bright Future for Real Estate: Putting Agents and People First

front exterior real estate photo

In today’s world, dominated by tech giants like Zillow, Realtor.com, and Homes.com, it’s easy to lose sight of the essential human element in the real estate industry. At HomeJab, we’re reimagining the future of real estate—one where agents, not algorithms, lead the way. Technology as a Platform, Not a Participant The role of technology should …

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The Secret Ingredient: Humanizing Your Real Estate Brand with Authentic Videos

business woman in real estate

In the highly competitive world of real estate, differentiating your brand from others is crucial. The secret to standing out could lie in something as simple, yet powerful, as authenticity. By humanizing your brand through authentic real estate videos, you can foster a connection with potential clients that goes beyond business. Here’s how to do …

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Declutter Your Home for a Successful Sale: The #1 Tip for Homeowners

declutter your home

In today’s digital age, the home buying process begins long before buyers set foot in a property. The first impression of a home is often made through online photos and real estate videos, which is why decluttering is the number one thing homeowners should do to prepare their home for sale. Cluttered spaces not only …

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Thinking of Selling Your Home? Here’s the Top Reason Why You Should Prepare Before Listing

Mortgage rates increased from a low of 2.5% in 2021 to nearly 6.3% this week, the highest they’ve been since 2008. Compared to recent years, this shift has been much more volatile than many homebuyers and sellers are aware of. In the past, whenever markets would shift, interest rates would only change by a few …

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