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Photography Basics

5 Common Mistakes Agents Make With Real Estate Photography

5 common mistakes agents make

Photography sets the initial tone for your listing, serving as the prospective buyer’s first impression. It’s paramount to nail this part of the process. However, despite its significance, many agents unknowingly make common mistakes that diminish their property’s appeal.  In this guide, we’ll delve into five of the most common mistakes agents make with real …

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Through the Lens: Real Estate Photography’s Impact on Home Sales in 2024

photography’s impact on home sales

Discover real estate agents’ primary tactic for selling homes in a competitive market.   When the time comes to list your house, the strategy your real estate agent employs can make all the difference in attracting potential buyers. From determining the right price to perfecting the staging, each detail is pivotal in securing a successful …

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Architectural Photography: Elevating Real Estate Listings with Striking Detail and Design

architectural photography exterior

In today’s market, homebuyers are looking beyond just finding a property. They seek homes that narrate a unique story. This is the era where architectural photography plays a pivotal role in transforming houses into narratives that captivate potential buyers. When an agent uses high-quality photographs to show off a home’s unique architectural features, they are …

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5 Keys to Effective Virtual Twilight Photos

virtual twilight photos

The world of real estate photography is evolving rapidly, and one of the most captivating trends is the use of virtual twilight photos. These images are artistically enhanced to showcase properties in a unique and emotionally resonant way. As a leading technique in real estate marketing, virtual twilight photography has proven its worth in catching …

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The Power of Media in Real Estate: Why Quality Visuals are Key to Success

Professional Real Estate Photography

As the real estate industry evolves, the importance of owning and controlling unique visual content – such as professional real estate photography, engaging video tours, and immersive 3D virtual tours – becomes increasingly crucial. This shift marks a transition from relying solely on MLS data, a commodity accessible to all, to leveraging media as a …

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Why Flash Isn’t the Answer for Real Estate Photography

flash for real estate photography

In the world of real estate photography, the debate between using flash and alternative lighting techniques is ongoing. While flash photography has its merits, it’s not always necessary for capturing high-quality real estate images. This article explores why bracketing, HDR, and natural light can be more effective and practical for real estate photography. The Power …

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The Ultimate Guide to MLS Photo Size Requirements

MLS Photo Size

Understanding the optimal MLS photo size requirements is crucial for real estate agents aiming to showcase properties effectively online and in print. HomeJab, as a provider of high-quality real estate photography, stands at the forefront of this domain, offering images in both online resolution (2048×1365) and print resolution (4000×2666). Online MLS Photo Size: Why Bigger …

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How to Become a Certified Real Estate Photographer

how to become a certified real estate photographer

In the quest to become a successful real estate photographer, you might find yourself pondering, “How do I become a certified real estate photographer?” It’s a question that seems straightforward, yet the answer is more nuanced than you might expect. Understanding the Myth of Certification First and foremost, it’s important to debunk a common misconception. …

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The Ideal Number of Photos for Your Real Estate Listing

twilight real estate photo of backyard in East Hampton, NY

Choosing the right number of photos for a real estate listing can be a bit of a Goldilocks dilemma. Too few photos may leave potential buyers unsatisfied, wanting more. Too many photos could overwhelm and deter interest. So, what’s the “just right” number of photos? At HomeJab, we’ve done some research and gathered data to …

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The 8 Most Common Types of Edits in Real Estate Photography

Virtual dusk twilight real estate photo editing

When it comes to selling real estate, image is everything. High-quality real estate photographs can attract more buyers, leading to quicker sales and higher closing prices. However, even the best photographers might not capture a property in its best light due to weather, lighting, or other unforeseen circumstances. That’s where real estate photo editing comes …

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The Evolution of Real Estate Photography: A Journey Through the Decades

real estate photo 1950s style street

The realm of real estate has always been intertwined with the art of visual representation. As homes, buildings, and plots of land have changed hands, so too have the methods we use to showcase them. Embarking on a retrospective journey, we delve deep into the evolution of real estate photography, tracing the transformative path of …

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The Pillars of Excellence: What the Best Real Estate Photography Companies Offer

The best real estate photography company

In the ultra-competitive world of real estate, showcasing properties with stunning visuals is key to catching the eyes of potential buyers. But what sets the best real estate photography companies apart? Let’s take a look at the three pillars of excellence that define their service offerings. National Reach and Local Expertise To kick things off, …

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The Most Common Complaint in Real Estate Photography: Missing Photos

real estate photography tips

As a real estate agent, you’re keenly aware that your property photographs can make or break a listing. They are usually the first impression potential buyers have of a property, and nothing is more frustrating than realizing a critical shot was missed. Unfortunately, this issue of missing photos is a common complaint in the industry. …

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Ethical Guidelines for Real Estate Photography Editing: Enhancing Images without Misleading Buyers

HDR edit, fire in fireplace real estate photo

In today’s digital era, the role of real estate photography editing has become significantly important. It has the potential to make a property look appealing, catching the eye of potential buyers. Yet, it’s also a subject of great responsibility as it can be used to enhance images without misleading the viewer. The art of real …

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